Rasmussen University Data Visualizations Worksheet

Description

 Instructions
Select a website of your choosing, review the website using best practices for SEO and website design, and then prepare a report based upon your evaluation. Establish a plan for the initial website review. Since this evaluation will be free to the customer, you will need to assess your chosen website and summarize the issues quickly. The following items make up the business requirements and should be included in your report:
Evaluate the website for design and traffic flow. Highlight areas that could be improved.

Utilize website statistics to determine the effectiveness of keyword searching, clickthroughs, and direct name searching.

Assess the performance of your chosen website and how well it functions based upon the current design.
Illustrate to the customer how the current website design impacts its performance. Include a comparison of the current design vs. best practices. This requirement should be completed with a graphic for visual comparison.
Provide a summary of specific actions the customer should take to improve website performance.

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