Cypress College Marketing Discussion

Description

Topic: Instructions
This assignment consists of 2 parts.  
Part A – Chapter 10
Write a short paragraph discussing what you think are the most challenging operational policies regarding:

employees,
store maintenance,
inventory.

For each of the above, explain briefly (in 1 or 2 lines) why you think they take the most time, energy, and focus of a retail manager. Propose atleast one possible solution to making those tasks run more smoothly. 
Follow the same numbering order.  For example:
Part A

Employees – Write a challenge, give a brief explanation and write a possible solution to overcome the challenge.
Store maintenance – Write a challenge, give a brief explanation and write a possible solution to overcome the challenge.
Inventory – Write a challenge, give a brief explanation and write a possible solution to overcome the challenge.

Part B – Chapter 11
Read the section on Brand Selection as well as check online.  Write any 2 large categories of retail market. List 1 large retailer in each category and 3 of their popular brands.  No explanations required here.

For example, Consumer electronics is a large retail category.  1 large retailer that sells consumer electronics is Best Buy.  3 of their popolar brands are Apple, Samsung and Dell.  
Food & Beverages is a large retail market and Walmart is a large retailer that sells food & beverages.  Popular food brands in Walmart include Pepsi, Nestle & Hersheys.

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